“Language is the roadmap of a culture. It tells you where its people come from and where they are going.” – Rita Mae Brown.
The world has become much more interconnected, and this increases the demand for English learning applications manifold.
No matter if students are looking to excel in their studies, professionals aiming for career growth, or travelers gearing up for international adventures, English has become the go-to language for communication.
This sounds like a very golden opportunity for any business enterprise to bank on such an ever-growing market. However, developing a successful English learning app comes with its own set of challenges.
This blog is going to deep dive into some of the very common challenges that businesses face during development, and some realistic solutions to get through such bars.
We will also discuss the cost in different regions of the world, such as hiring an app development company in Florida, Austin, Denver, across the USA, the Middle East, and international development teams (India, Philippines). By the end, you’ll have a solid plan to build an app that competes and excels in the competitive market.
Common Challenges And Solutions in the Development of an English Learning App
Here are some commonly faced challenges, along with their potential solutions that the developers go through while building an app for learning English:
Content Creation For Educational Purposes Is Time-Consuming And Costly.
It takes a lot of time to generate high-quality content that is engaging yet effective. It is better to collaborate with linguists and teachers for the most accurate content to serve its purpose. Support user-generated content, or even better, source your content from education-based platforms; this way, content within the app can be refreshed and updated anytime.
Long-Term Engagement Is Sometimes Quite Hard To Achieve
Free educational resources are available in abundance online. To tackle this, implement the use of gamification, push notifications, and refreshing of content from time to time, to make users come back for more. Also, rewards or certificates could be issued to boost the retention of users.
Optimizing And Maintaining The Application For Different Regions And Languages Is Pretty Tasking
Invest in professional localization services that ensure the content is culturally appropriate for each market, interface, and feature of the app. This can be achieved with the help of local experts who know the needs and requirements of the target audience in every region.
Ensuring User Data Privacy Is Highly Paramount
Employ better encryption methods and update your security protocols in a timely manner. Comply with data protection legislation in every jurisdiction where your app is being sold.
Scalability Of The App
When your users go up, the app should be able to scale up and support all that network traffic and data. Avail cloud-based services to make sure your application scales right. Monitor performance regularly and identify changes, then make them before downtime occurs.
How to Overcome These Challenges
These require overcoming strategic planning, proper technologies, and a committed development team. The main steps in that direction include:
1. Selection of Technology Stack
Making the right choices of Technology stack is pretty essential while building an app that is scalable, efficient, and user-friendly. Choices can be made amongst one of the following:
- React Native – Allows you to build a single codebase for iOS and Android, saving both resources and time.
- Flutter: With its lightning-fast development process and its highly expressive UI, Flutter is a great alternative to cross-platform application development.
- Node.js: It’s perfect for building the backend of your application, especially if you’re anticipating heavy traffic and need a more scalable solution.
2. Hiring the Right Development Team
The quality and functionality of your application largely depend on the team working on your app. Consider the following for your guide:
Local experience: Hiring a local app development company in Austin, Florida, San Francisco, or your own area provides the advantage of enhanced communication and a deep understanding of the market where the technology will be implemented.
Outsourcing: If cost is a huge factor, you may consider outsourcing development to cheaper regions. However, be keen on vetting the experience and expertise of the team in developing educational applications.
3. Continuous Improvement
Development of an English learning application does not stop at release. For the relevance and success of the application, continuous improvement is necessary:
Regular Updates: Regularly release updates meant for bug fixing and the introduction of new features and freshness of content.
User Feedback: Utilize user feedback and implement changes based on decisions informed by data for future updates.
Scalability: As your user base grows, ensure that the infrastructure of your app is capable of supporting the ever-growing load without performance degradation.
What Is The Hourly Rate To Develop an English Language App?
The cost and expertise for mobile app development could greatly vary from region to region. Here is a brief overview:
USA: In the USA, for example, it is possible to hire a development company in New York, Miami, or San Francisco; it would come with top-shelf talent, but quite expensive. Be prepared to pay as much as $100-$200 per hour. On the other hand, if you consider hiring a mobile app development company in Austin, Denver, or Texas, it would provide you with cost-effective solutions.
Eastern Europe: App development companies in countries such as Poland and Ukraine offer quality services at more affordable prices, ranging between $30 to $60 per hour.
Middle East: The quality and expertise in the UAE make it a compelling choice for developing an app. Hiring an app development company in Saudi Arabia or Dubai will give you access to a market that’s well-versed in creating apps for a multilingual and diverse audience, making it ideal for educational apps targeting global users. Although the costs might be higher compared to regions like India or Eastern Europe. Per hour rate for developers in Saudia Arabia would be $40 – $70.
Asia: It hosts such countries as India and the Philippines. These countries are preferred for outsourcing work. The rates are between $20 to $ 50 lower in these regions. Quality is variable so one is supposed to be on the lookout for that.
Wrapping Up
Developing an English learning app faces a number of challenges, but it also brings many opportunities. By including the above-mentioned must-have features in your application, and solving usual obstacles with strategic solutions, you will be able to develop.
It is important to remember that the success of your application relies on its ability to involve users, adapt to their needs, and continuously change with feedback. Whether you find one of the top mobile app development companies in Miami, outsource to Eastern Europe, or hire local developers in your region, with the right development team, an application that will not only serve users’ needs but also be outstanding among the competitive ones.
